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Pacquiao and Marquez previously met twice. In their first fight, on May 8, 2004 at the MGM Grand, ended in a draw; Pacquiao was believed to have won that match. They fought again on March 15, 2008 at the Mandalay Bay where Pacquiao won via a split decision; it was believed that Marquez won that fight.
HBO's 24/7 series will begin broadcast their shows of the fighters on CNN on free cable and in addition to the HBO Deal, Pacquiao-Marquez III will also be promoted during the Major League Baseball playoffs and the NBA season on TBS and TNT, respectively, the latter, assuming that the NBA's lockout ends.A four-city press tour for the Pacquiao- Marquez fight will cover three countries and an estimated 25,000 miles. The fighters and their entourages will start out on Sept. 3 in Pacquiao's native Pagadian, Philippines, and end on Sept. 8 in Marquez's home of Mexico City, Mexico. In between are stops in New York on Sept. 6, followed by Los Angeles on Sept. 8.This bout will mark the 2nd time Márquez has jumped from the Lightweight to Welterweight division. His first attempt was against Floyd Mayweather, Jr., who was making his return to boxing, on September 19, 2009 which ended with him receiving a decision loss.